Last week, I received a sample of a new Paleo product called a Nosh Bar in the mail. This product is an all-natural, gluten-free, grain-free nutritional bar composed of simple ingredients including pumpkin seeds, almonds, cranberries, organic virgin coconut oil, and grass fed whey protein powder. (Click here to read more about the nutrition facts) It was designed by a CrossFit-ing foodie who wanted a Paleo-friendly treat; frustrated with his options, he decided to create his own.
I really liked the flavor of this bar. In a weird way, it reminded me of the taste of ice cream – I’m wondering if that’s due to the whey content. Overall, the ingredient list is pretty impressive, and very Paleo friendly, since it’s grain-free. It’s low in sugar, and has 9 grams of protein, and mostly healthy fats from organic coconut oil.
The texture of this bar was a bit like a cookie. It was moist and not too sweet, and would make a great post-workout snack or on-the-go treat. It’s also a good balance of protein, fat and carbohydrates from generally healthy sources. The ingredient list is nice and short, which is always a plus! It’s hard to find a similar product on the market right now.
There are a few things I would improve about this bar. Two ingredients I would replace would be the agave nectar and sunflower oil. I’m not too sure about the amounts (which may be trivial) but these two ingredients are less desirable as far as nutrition goes. Also, the bar is a bit small for the price – though I don’t often buy things like Larabars because of the price, so if that’s something you typically spend your money on, it’s probably worth switching to NoshBars. Lastly, these bars are not great for long term storage (mine expire in July), so if you do buy them, don’t get more than you think you might be able to eat within a couple months. Which could be a lot, since they’re pretty yummy!
Overall, I recommend you try these tasty bars! Head over to their Facebook page, where you can try a free sample for yourself. It’s worth a try, since they’re free! I think you’ll like them, and I hope that the company will expand to include new flavors in the future.
Also, if you own a gym or a CrossFit box, the company offers an affiliate wholesale program, where you can sell these bars to your clients. This would be a great little 200-calorie Paleo snack to provide your athletes after a workout.
Have you tried the NoshBar yet? If so, tell me what you think!